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Advantages Buying Website Traffic

Are there advantages to buy traffic for your website? Does it work? Is it profitable? A somewhat hotly contested matter on the Web, buying Internet traffic to your website – like any other form of advertising – has its upsides as well as its drawbacks. What cannot be contested is that as a means to increase traffic to a website, there is simply no other option that is as fast, cost-efficient, guaranteed, and readily available to increase exposure to, and for, a web property – and, to immediately increase the chance to make sales.

​​Indeed, the primary argument against buying website visitors one will encounter on the Web, is that it is ‘untargeted’ and therefore “not of much use.” The salient problem with this assertion is that it paints with far too broad a brush: most traffic services are, indeed, untargeted – offering highly random visitors from highly randomized countries, and far more often than not in the form of pop ads (pop-ups and pop-unders).

We agree: that traffic is not only untargeted but is really just Internet spam clogging a surfers browsing experience. However, when one purchases traffic that is targeted by logically, psychologically, and semantically relevant factors, and that is delivered in an advertising format that is impossible to notice as an advertisement, (like we do) …well, that is – by definition – targeted traffic. In fact, it is very targeted traffic. And the only bulk traffic service anywhere in the world that does this is the InstaTraffic™ system.

Even though the few reputable critics that are usually worth listening to have the best of intentions, what even they seem to get hung-up on is that buying bulk website visitors is not the most targeted means by which to increase traffic to a website. And this is 100% true. What gets little attention is that high-dollar PPC (pay-per-click) platforms such as Google’s AdWords and Micrsoft’s AdCenter bring no more of a guarantee of sales or exposure at $2, $3, $5 – all the way up to $10 or $20 – per click, than that offered by buying website visitors in bulk from a legitimate traffic service such as Website Traffic Warehouse. Indeed, spending thousands upon thousands of dollars with PPC to advertise certain Web projects with no results to speak of is an experience virtually every long-time Internet entrepreneur has experienced, including every member of our own staff.

In the end, all advertising has inherent risks; and, part of effective advertising is trial-and-error – finding the best-converting advertising tool for one’s web property: there is no one-size-fits-all approach.

All that being said, there are several distinct, indisputable advantages to buying website traffic from a service offering a superior delivery method (like ours!). Here are some of what we feel are the most important:

Cost: Traffic availability for the tightest of budgets.

Traffic availability for the tightest of budgets. Volume: What buying web traffic visitors lack in high-dollar targeting is often made up for in the sheer number of visits.

What buying web traffic visitors lacks in high-dollar targeting is often made up for in the sheer number of visits. Lack of reflexive close-outs: If a visitor doesn’t know it is an ad, he or she is exponentially more likely to browse a page, and explore a site.

If a visitor doesn’t know it is an ad, he or she is exponentially more likely to browse a page, and explore a site. A means to ‘get off the ground’: If you are like most people, you have a very limited ad budget. Spending one’s $200 ad budget for the month in a single day with PPC platforms is unrealistic and a recipe for resentment. Conversions generated with bulk visitor purchases can be used to expand into novel advertising venues, so as to dial in what works best for a particular landing page or site over the long term.

If you are like most people, you have a very limited ad budget. Spending one’s $200 ad budget for the month in a single day with PPC platforms is unrealistic and a recipe for resentment. Conversions generated with bulk visitor purchases can be used to expand into novel advertising venues, so as to dial in what works best for a particular landing page or site over the long term. The ‘Principle of Tertiary Conversion’: Which is a fancy-schmancy way of saying this: If for no other reason than the sheer number of visitors provided by buying website traffic, a certain percentage of those visitors are likely to link to, bookmark, forward, tweet, write about on Facebook, blog about, and/or recommend an advertised URL. At some point in that line, someone – somewhere – buys.

This is a fancy schmancy way of saying this: If for no other reason than the sheer number of visitors provided by buying website traffic, a certain percentage of those visitors are likely to link to, bookmark, forward, tweet, write about on Facebook, blog about, and/or recommend an advertised URL. At some point in that line, someone – somewhere – buys. Alexa Rank: For those pursuing the increased value of their web property in addition to more website visitors, there must be a traffic improvement, and maintenance of that traffic improvement over time, as dictated by Alexa. It is that simple. Again, due to no other reason than the sheer volume of visits, there is absolutely no cheaper way in existence to improve the Alexa rank of a website and maintain that improvement.

For those pursuing the increased value of their web property in addition to more website visitors, there must be a traffic improvement, and maintenance of that traffic improvement over time, as dictated by Alexa. It is that simple. Again, due to no other reason than the sheer volume of visits, there is absolutely no cheaper way in existence to improve the Alexa rank of a website and maintain that improvement. Brand exposure and brand testing: Is your branding effective? Does your brand work towards the

Jaime London is a writer, contributor, editor and a photographer. He started his career as an editorial assistant in a publishing company in Chicago in 2009.